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There’s a reason why world-renowned companies such as Warner Brothers, Disney, Marvel, and Nickelodeon have all decided to partner with KidsEmbrace on creating seats kids want to stay in. At KidsEmbrace, safety is our absolute and number one priority, we take it very seriously.

Below are the safety certifications, awards, and accolades accrued by KidsEmbrace. All KidsEmbrace products meet or exceed government safety standards, and are routinely evaluated to make sure KidsEmbrace products are up-to-date with the latest safety regulations. Additionally, KidsEmbrace combination Booster Car Seats are side-impact tested, a non-requirement within the U.S. and Canada, which has been deemed a company requirement to ensure we go above and beyond empowering parents to make safety fun.

KidsEmbrace SAFETY Certificates and Awards

Best Bet Booster

Typically each year the Insurance Institute for Highway Safety reviews car seats currently on the market. We are proud to have our KidsEmbrace Friendship Series car seats rated as a “Best Bet Booster” by the IIHS.


Car seats manufactured for the United States must meet the Federal Motor Vehicle Safety Standard 213 (FMVSS 213). This standard is set forth by the National Highway Traffic Safety Administration (NHTSA). 


Car seats manufactured for the Canadian market must meet the Canada Motor Vehicle Safety Standard 213 (CMVSS 213).


KidsEmbrace has developed and manufactures booster car seats for the European market and other countries that require EU testing compliance. Our car seats meet / exceed the European Regulations Safety Standard ECE R44.

Side Impact Test

KidsEmbrace products have tested for side impact environments suggested by the National Highway Traffic Safety Administration (NHTSA), something the competition doesn't do. We have designed the head support to be deep and large in order to maximize its side impact protection.

JPMA Member

We are a member of Juvenile Products Manufacturers Association (JPMA). JPMA is an organization that works closely with the US Consumer Products Safety Commission. This allows us to stay abreast with the current standards and newly developed guidelines.

KidsEmbrace has developed and patented technology that absorbs energy and reduces the effects of the crash environment. This patented technology is currently integrated into our booster harness system.

The Family Choice Awards recognizes the best products, services and resources for all members of a family including our cherished pets. This awards program, now in its 19th year, is one of the most coveted, family friendly consumer awards program in the nation.

Winners are assured extensive coverage and visibility nationwide to consumers who recognize the awards as top recommendations for their buying decisions from “the source they trust most”.